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2014-01-14The importance of responsive design in email marketing
Responsive design in email marketing campaigns is more important everyday to get conversion.
2013-07-31Will impact Gmail with its new email marketing campaigns?
Its new design includes different types of tabs that filter your emails in different categories
2013-07-15Custom mails for getting a better conversion
Using the cookies and client’s trail through Internet, the advertisers can follow the client and custom emails that remind the client that he has a chance to buy in the website again.
2013-03-19Handheld Devices, a new opportunity for email markteting
In 2012 the rate of new email addresses created doubled, and handheld devices including smartphones, iPhones, and tablets represented 25.76% of the total.
2013-02-25Email marketing has become the main tool for the promotion of SMEs
Investment in mailing campaigns equals between 15% and 18% of the marketing budget of these companies.
2013-02-07GMK Unlimited runs a workshop on email marketing in the Chamber of Commerce of Madrid
Xavier Castellnou explains the steps to design and optimize email marketing campaigns.
2011-03-21The successful of email marketing based on data synchronization
Marketing is compatible with two major business objectives: Get results and keep score Fortunately for practitioners, the Email Marketing has become more cost-effective tool to achieve both objectives.
2011-02-25GMK Press and loyalty of customers through Email Marketing
Brands increasingly capture more attention from Internet users. The communication channels are becoming more numerous. To establish differences, brands must build personal relationships and interactive with their customers.
2011-02-16The brand strategies in email marketing undergo segmentation and loyalty
Faced with multiple options and constant innovation always makes you realize that the loyalty of users is easier Logar through the campaign email marketing because of the many options to improve incentives and improve the relevance of their strategies .
2011-01-31Email marketing is still the best strategy to launch personalized customer experience.
The new trends in email marketing, especially in the digital world, are encouraging companies to be more interactive on their customers.
2011-01-18The positive points of Email Marketing
In contrast to recent data, email marketing has not fallen into disuse, but on the contrary, this communication strategy is positioned as the second preferred channel for marketing departments.
2011-01-10Email marketing is reinvented for 2011
The year 2010 has been a good year for email marketing, full of changes which reflect the results over the next year.
2010-12-29Tips to prevent the newsletters of your email marketing campaign are listed as SPAM
SPAM is a problem for Internet users who receive their mail boxes every day thousands of unwanted e-mails in which they offer various services they have contracted.
2010-12-15The business investment in email marketing, social media and mobile marketing will increase in 2011
In 2010, companies invested in marketing strategies and online advertising, high performance experienced at the expense of investment applied to social networks.
2010-12-03Almost 80% of users are given low marks which too often get offers
The newsletter is an effective communication channel to transmit commercial offers to customers. According to recent studies allow us to learn more about the reactions of users to the commercial email.
2010-11-26Tips to improve the design of newsletters
Email is an important means of communication, via the Internet, we can send and receive messages instantly anywhere in the world and at any time.
2010-11-18Facebook Announces New Messaging System
A few days ago, Facebook announced the complete redesign of its internal messaging system. For the first time, Facebook will communicate with people outside their own ecosystem.
2010-11-15Improving conversion of your landing page.
Improving conversion of your landing page. Some user-focused trips.
2010-11-11Google Instant Previews, a new twist to online strategy
Google has an interesting new feature "Instant Previews." Allows the user to view any web page before clicking the cursor over them or by clicking the small magnifying glass icon next to results.
2010-11-08Tips to improve email marketing campaign
In recent times, written about the benefits of email marketing campaigns about the post. Cost savings, reduced time, format flexibility, customization and design as the recipient, etc. ..
2010-11-044 ways to increase customer loyalty through permission marketing
Permission marketing is a key function for any business online. A list or database of email-marketing is one of the 3 best tools for any e-commerce.
2010-10-18Email Marketing, advertising tool
The e-mailing as an effective and tenacious to consolidate direct. Interaction and opinion to achieve a more robust communication.
2010-10-18Email marketing oriented tourism
Taking into account the new communication channels such as email marketing help tourism businesses to investigate the needs of their customers
2010-10-13Email users prefer email marketing against social networks
Consumers prefer to use email to receive special offers and discounts for their products and services against Facebook or Twitter
2010-08-20Email Marketing Application
The latest edition of GMK Press has come hand in hand with the agency GMK Unlimited accompanied by several developments facilitators for those tasks of e-marketing professionals.

WebCongress, the main digital marketing event

WebCongress has established itself as the leading international event for digital marketing after six editions of celebration. In Barcelona, the SearchCongress meets annually a large number of professionals

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